Apple’s recent unveiling of the iPhone 7 was more than just an introduction to a new iteration of the popular smartphone — it was a preview of what’s to come in the very near future of smartphones and audio technology in general. If Apple has any say in it (and history suggests that the company certainly might), headphones as we know them will soon join cassette tapes, VHS players, and landlines in the Land of the Obsolete, paving the way for a transition to total wirelessness.
Many reviewers, though, are expressing reluctance to spend money on new technology when the old technology still works. But what if cost didn’t have to factor into our perception of technology? What if you could simply trade in your old iPhone — and, this time, headphones — for the newer model every time it evolves?
Obsolescence and the struggle to keep up with current technology aren’t just problems at the consumer level. In business, the life cycle churn of technology can put small-to-medium-sized businesses at a competitive disadvantage if they lack the capital to keep up. And even at the enterprise level, where cost might not be a limiting factor, devices can number in the thousands — making the task of maintaining and refreshing hardware overwhelming. There is an alternative way to procure enterprise hardware — one that requires comparatively little capital up front, doesn’t require a new line of credit, and frees customers of maintenance and refresh responsibilities.
Under a system called Device as a Service (DaaS), customers pay a monthly fee for a service package that includes hardware, software, maintenance, and installation. While contract terms vary, the basic premise is consistent: you would essentially outsource certain functions of your company’s IT department to an expert service provider for a revolving monthly fee. Your provider owns and maintains the devices that are issued to you under the terms of your service contract. At the end of your contract period, you can renew your contract and upgrade your hardware as necessary, or end your contract and either purchase all devices or return them to the provider.
Technology is not a short-term investment, especially at the enterprise level. It’s critical to consider long-term strategy from the very beginning. Unfortunately, most companies aren’t ready to think beyond their initial investment, and they have unrealistic expectations regarding the longevity of their hardware — so they aren’t prepared for a refresh when it’s time.
The costs of running technology past its prime should not be underestimated. Consequences of using old technology include:
Whether you plan to resist and go kicking-and-screaming into the future by the cord of your headphones, or to run full speed ahead in the direction of Apple’s wireless vision, there is no escaping the reality of obsoletion: as technology evolves, it’s not if, but when you’ll be forced to purchase new devices. The question is whether you should do it now, or do it later.
Upgrading enterprise hardware can be expensive, but so is economizing yourself out of business. You can avoid this rock-and-a-hard-place decision by choosing Device as a Service. DaaS is a strategic move that protects your long-term technology needs, creates a more manageable expense, enables you to invest in technology that will grow as your company’s technology needs evolve, and ensures that your investment will not lose value over time.
Is DaaS right for your company? Contact us to find out more about how Device as a Service can help you meet your business goals.